Louise Gooden is an accomplished entrepreneur, financial planner and published author. She has been responsible for providing high-level strategic and investment guidance to a wide group of clients while also managing a national company. Her commitment to service and long-term relationships has meant her clients remain with her for long periods.

Louise’s career began with Salomon Brothers in London (UK) before returning to begin an 11-year term with a financial advisory company in Sydney, Brisbane and then as a director in Melbourne. In 2002 she established Halogen Private Wealth Services Pty Ltd. She felt it was time to address a growing need in the community. This need is to educate and empower people to take control of their financial future and ensure they live a life free of financial concerns facing many Australians. She believes wealth creation is a process that can be taught and learnt. Her workshops are widely enjoyed and have changed participants lives.

Louise is an authorised representative of My Adviser Group and a member of the Financial Planning Association (FPA).